berlin city kia of vermont | Easy Inspiration Project

“We had a great experience working with the Easy Inspiration team & shooting these Kia’s for the weekend.”
Mark [L]oper & Roger [S]ieber

2016 Kia Optima & 2017 Kia Sportage

We had a great experience working with the Easy Inspiration team & shooting these Kia’s for the weekend. We end up in northern Vermont fairly often, both for work & pleasure, so we had a good idea of some locations to start off with. After exhausting those, we got lost on purpose & ended up stumbling upon some of our favorite locations that way. With a relatively tight 2 day shooting schedule & rain in the forecast for our second day with the cars, we thought day 2 would end up being mostly lost to the weather. Day 1 yielded some nice driving roads & familiar scenery, stopping at the increasingly well-known Prohibition Pig for lunch & stocking up on camping beers for the night. By the time we stopped seemingly every 5 minutes for photos of the cars, we got to our chosen location to camp in the Green Mountain National Forest. There was just enough time to get a fire started before it started pouring rain for the duration of the night. As it began to rain, the fire stayed lit, allowing us to grab some images of both cars around the fire. The morning of day 2 we woke to continued rain for a few hours, which again made for great photos, so no complaints. As the day went on & we drove further south, the weather cleared & all was well.

As for the cars, we’re both avid car enthusiasts. Honestly, when we heard the cars we were going to be shooting were Kia’s, we weren’t exactly super excited on it. That being said, we were both pleasantly surprised with these cars, especially the Optima SX Turbo. The interior was a nice place to be, solid build quality, the flat bottom steering wheel looked great, & the black/red interior looks fantastic in person. So no complaints about Kia from now on. It was a great weekend & we appreciate the opportunity to be a part of this project!

The Kia ran like a dream and handled the steep hills of the White Mountains with the same smoothness as driving some of those dirt roads leading to a few of New Hampshire’s, off the beaten path, covered bridges.
Joann Vitali

Kia Sorento

First I want to thank Berlin City Auto Group and Yegor Malinovskii, head of their Easy Inspirations Program, for giving me the opportunity to cruise around New Hampshire to photograph and share some of our awesome scenery in the all new redesigned Kia Sorrento.

I first heard about the Easy Inspirations Project through a fellow photographer on Facebook. I noticed some pretty awesome images of a brand new Dodge Charger that he took and asked about the program. That is how I became acquainted with Berlin City Auto Group, the Easy Inspirations Project, and the way they team up with local New England photographers to showcase one of their vehicles each month against the beautiful scenery in our New England states.

When Ashley of Berlin City Auto Group told me I would be getting a Kia Sorrento to drive around, I was super excited! I own a very small car, so driving a Crossover/SUV was definitely something I was looking forward to doing. I immediately started clearing my work schedule and planning on what kind of scenery I was going to use as a backdrop for this shoot. White Mountains, lakes, a carnival, beaches, marinas, and covered bridges…so much to choose from and so much fun doing it!

The Kia ran like a dream and handled the steep hills of the White Mountains with the same smoothness as driving some of those dirt roads leading to a few of New Hampshire’s, off the beaten path, covered bridges. There was plenty of room for extra people and a bunch of camera equipment to coexist side by side for hours on end to the next destination.

The majority of my photography work is based out of Boston. I specialize in Cityscape and Architectural Art Photography for Interior Design and the Hospitality Industry. So to be chosen for the opportunity to explore & photograph many of the beautiful areas in New Hampshire and share my view of this part of the world with others, I am forever grateful.